- On average it takes three years of pain to get your sales team on board the services express. You heard us…three years.
- Your product centric culture will fight any and all changes like a mad dog cornered in an alley. Cultural change is your prime mandate.
- Your frontline service and support personnel will be the first to embrace the change if you position it the correct way. They already have the customer’s trust.
For less than the price of a gourmet pizza you can tap into our best thinking on successfully building brilliant services within a product company.
Finding new, profitable streams of revenue is one of the prime objectives of almost every executive on the planet. But the choices are few, the challenges big, and the results often mixed. Savvy business leaders in all kinds of industries are discovering that selling services cannot only deliver new, profitable growth, but can simultaneously sell more products. Is it simple? No. Is it easy? Of course not. Is it worth the effort? Absolutely!
Alexander provides the strategic cookbook to make the transformation stew.
The Brilliant Service Professional
Senior managers from all types of businesses across all industries are discovering that one role takes the spotlight in deepening relationships with key customers. Whatever title individuals in that position are given—field service technician, support engineer, implementation consultant, customer success manager, services account manager, resident engineer, technical account manager—no one has more potential impact on the success of the company and its customers than the service professional...no one. High-performing service pros are where the action is, orchestrating superb customer experiences, proactively preventing problems before they occur, and leveraging their relationships to rock out customers and lock out the competition. They deliver the results customers crave and executives yearn for, while building brand and having fun.
Designed for anyone in service who touches the customer, The Brilliant Service Professional uncovers the competencies, tools, and behaviors that enable service pros in any industry to shine as the new corporate rock star.
R. Gary Bridge
Senior Vice President and Global Lead,
Internet Business Solutions Group, Cisco Systems, Inc.
“Alexander has a knack for taking mind-bending and snore-worthy topics and turning them into a magnetic read. Readers of The Brilliant Service Professional who take his advice will become service pro rock stars. They’ll boost their relationships, build a dynamite personal brand, gain job security, roll in the dough, and have a blast doing it all.”
Meryl K. Evans
An executive briefing is a great way to kickstart your services initiative by understanding the plusses and minuses of strategic services choices and learning how to minimize risk.
A keynote speech is a powerful tool to get your message across and speed commitment and motivation to your services strategy.
- Building a Brilliant Service Organization. Inspire your organization by learning what it takes to build, lead, and implement brilliant services within a product company. Learn the how and why to move from product-centric to services-led solutions.
- Transitioning from Free to Fee. Tired of giving away or deeply discounting services? Learn the five strategies for making this transition and the one strategy that works!
- Seriously Selling Services. Selling services is different from selling products…way different. Find out the secrets of turning your box pushers into sellers of the invisible.
- Strategic Customer Success: The Lost Opportunity. Are you really getting the full value out of your customer success initiative? Consider viewing customer success as a strategy, not a tactic.
Download Alex's Speaking Profile >
How It Works
This is a great way to kickstart services.
Find out how ready your organization is for Brilliant Service.
(To be used in addition to the half-day executive briefing or by itself.)
If you are considering making significant changes to your approach to services, a Readiness Review is the way to go. If you have a mature services organization, a Best Practice Analysis can help take you to the next level of performance.
Are you ready to change? What are your chances of success? What are the problems you must solve and the opportunities you must leverage?
At the core, a readiness review includes interviewing a sampling of key internal players (executive, service leadership, service professionals, sales management, and sellers) to learn their issues, concerns, and ideas around growing services. Normally, a combination of individual interviews and focus groups are used, over the phone or in person.
Alexander Consulting analyzes the data and develops a report outlining strengths, weaknesses, reactions, opportunities, options, and recommended next steps. This information can be presented face-to-face in a two- to four-hour interactive session, or in a two-hour conference call.
Best Practice Analysis
Want to learn how you stack up? Learn what it will take to become world class.
Training Delivery Options
Private Face-to-Face Workshops. Most of our workshops are two-days, some are three-days, but sometimes more and sometimes less depending upon client requests. Of course the training takes place at the location of your choice. For soft skills training we provide, face-to-face is the best—no doubt about it. You can’t beat the real-time interaction of your team.
Blended Learning Courses. Sometimes budgets and the challenges of travel make face-to-face training difficult or just not doable. Therefore, all of our training is also available online. Using a live webinar format, an interactive community augmented with tools and materials, most courses are completed within three weeks.
All Our Training Is Specific
Select the team you are interested in training from the list below:
This series of videos hits on the critical issues relevant to building brilliant service in a product company. More topics will be added on an irregular basis. If you want to know when, sign up for our (you guessed it) complimentary monthly e-newsletter, Alexander Insights.
View "How to Stop Giving Away Services and Transition from Free to Fee" now:
Avoid the failure pain, and enhance your success gain.
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